Feb 26, 2018
#017: "Programmed, scheduled, blah blah."—Success on Social is biological, not mathematical. (page 19)
Spencer and D.P. discuss the finer points of social media, with an emphasis on understanding the difference between the organic and programmed.
This episode focuses on the section entitled 'Success on Social is...
Feb 19, 2018
Episode #016: "Type in 'lathe'—L A T H E"—LinkedIn without the FreakedOut (page 83)
In this episode, Spencer and D.P. look into LinkedIn as a 'must do' for anyone in business, with a special focus on simple tips for LinkedIn agnostics.
This episode focuses on the section entitled 'LinkedIn without the FreakedOut'...
Feb 12, 2018
Episode #015: "I don't know the gestation period of fruit flies."—FAQ You (page 135)
Spencer and D.P. discuss the finer points of using FAQ-style content throughout social media to answer your users' perennial questions—and boost your social media brand.
This episode focuses on the section entitled 'FAQ You' that...
Feb 5, 2018
#014: "Ogg told Mogg about the Mammoth hunt"—Making Conferences Count (page 183)
Spencer and D.P. share ideas on how to make the most of any conference you attend, and how to get the most profile and brand-boosting benefit via smart social media amplification.
This episode focuses on the section entitled 'Making...